Resumen

KAZEMI, Hamidreza; HAMIDI, Naser  y  HAJIKARIMI, Babak. The impact of banking educational content and empowering personnel on implementing integral banking. Conrado [online]. 2020, vol.16, n.76, pp. 350-361.  Epub 02-Oct-2020. ISSN 1990-8644.

The traditional banking system is no longer efficient enough, while a comprehensive banking system can provide more varied services to a more diverse clientele. Considering the radical humanist paradigm in the analysis of social theories and a focus on the effectiveness of capable human resources for the correct implementation of comprehensive banking in Iran, the present paper aims to propose a comprehensive banking system focusing on the empowerment based on educational content and skill development of bank employees. This study used the Delphi fuzzy method to select experts and classify and analyze their responses. Further, the Linear Programming and FGTMA-FDEMATEL method was used to identify and investigate the criteria correlations and map the network relationships. Arobust statistical method was used to solve optimization problems based on uncertainty data and lingo software was used to solve the problem. The results drawn from the model indicated that factors such as employee decision-making ability, responsibility towards executing a decision, access to decision tools and employee self-efficacy sources influence the empowerment based on educational content of employees and correct implementation of private, corporate, business and investment banking. Furthermore, they showed that sense of competence, motivation, participation, sense of effectiveness and information technology influence comprehensive banking. In addition, training and reward influence all types of comprehensive banking.

Palabras clave : Integral banking; Lingo; Linear Programming; FGTMA-FDEMATEL; Empowerment.

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