Introduction:

Scientific communication is very relevant for the training of health professionals, who support their exercise in systematic research in their respective areas and need to incorporate research skills during the training years, develop and maintain them once they graduate, and together with Therefore, be able to communicate their research results to colleagues and the community in general.

Objetive:

To evaluate the results of an integrated communication strategy of traditional and digital media for the socialization of the research results of professors and researchers of the Faculty of Medical Sciences of the UCSG, between 2018 and 2019.

Methods:

The case study method was applied, with a mixed methodological approach, with the application of a survey to a probabilistic sample and an in-depth interview to an intentional sample.

Results:

The level of knowledge about the research results of the studied university increased, as well as the level of audience of the I-100 program, analyzed. It was also verified the need to use social networks such as Instagram, Facebook and Twitter in order to reach other types of audiences and generate interest in knowledge in society in areas as important as health.

Conclusions:

The Faculty of Medical Sciences of the Catholic University of Santiago de Guayaquil generates constant research results, it is necessary to communicate them, in order to contribute to the democratization of science through informative spaces open to the general public, thus promoting projects in the area of health, and the answers to the needs that society demands.

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