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Retos de la Dirección
versión On-line ISSN 2306-9155
Resumen
LORENZO KOMOVA, Natalia; DE DIOS MARTINEZ, Ana; SOUZA VIAMONTES, Carlos Manuel y RODRIGUEZ PEREZ, Héctor. Bank Funding Management for the Production of Export Items in Cuba. Rev retos [online]. 2022, vol.16, n.2, pp. 81-108. Epub 25-Ago-2022. ISSN 2306-9155.
Aim:
To design a procedure for managing bank funds that promote production linkage in the value chain to stimulate Cuban exports.
Methods and techniques:
Direct observation, expert opinion, and group workshops. Main results: A change of paradigm was performed in terms of bank funding management based on a new approach that will lead to the creation of greater business capacities through the association with the economic system, the reinforcement of the already-existing capacities and the production linkages, and the contribution to decision-making. The analysis ensures that every link of the chain has its own dynamics and contributes to the end product.
Conclusions:
Today’s bank funding management is not integrative or directed to production linkage that promotes exports in Cuba, the main ground for this research study.
Palabras clave : production linkage; value chain; export; bank funding management.