Resumo

OSORIO REMEDIOS, Juan Carlos  e  RICARDO FERNANDEZ, Ana Ivis. Integral Development of the Community of Banes from the Perfection of the Cultural Management. Estudios del Desarrollo Social [online]. 2017, vol.5, n.2, pp. 23-33. ISSN 2308-0132.

The study addresses the current complex Cuban context, in which cultural institutions such as the museum and university centers must develop their cultural management, a scenario that doubly affects their functioning, on the one hand the developments of the public, which are being influenced, On the one hand, by an increasing mediated information and another by the pressing social situations that our society is going through, and, on the other hand, the policies that have been designed to maintain the social successes achieved, with the lowest possible human cost , but which require a reorganization so as to foster the development of these institutions and their cultural management, which will bring them closer to a solution to adequately reverse the public university-cultural relations, inserting themselves in the national and international context.

Palavras-chave : cultural publics; sociology; cultural management.

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