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Revista Universidad y Sociedad
versão On-line ISSN 2218-3620
Resumo
VALENCIA DURAND, Rina Amparo e DUCHE PEREZ, Aleixandre Brian. Innovation of the management and competitive success in medium and large companies of the Peruvian Manufacturing Sector. Universidad y Sociedad [online]. 2019, vol.11, n.4, pp. 141-153. Epub 02-Set-2019. ISSN 2218-3620.
Innovation from a global point of view allows to establish strategic objectives in the medium and long term; however, it is important to identify the dimensions or elements in which the organization needs to innovate in order to optimize resources and that really shows a contribution in the sustainability of the company. The present investigation seeks to know the relationship and the degree of correlation between the Innovation of Business Management and the Competitive Business Success in the field of medium and large companies in the manufacturing sector of Metropolitan Arequipa. Under the quantitative, descriptive-correlational approach, and through a survey with 43 items applied to managers of 37 companies, medium and large, of the manufacturing sector in the city of Arequipa (Peru), there was a high correlation between business management innovation and competitive success (0.783), significant correlation of 0.776 between the dimension of product innovation and business competitive success, significant correlation of 0.779 between the dimension of innovation of processes and business competitive success, moderate degree correlation (0.556) between marketing innovation and the competitive business success and 0.605 correlation between the organizational innovation dimension and the competitive business success.
Palavras-chave : Business competitiveness; business success; business management; manufacturing; medium and large business.