Resumen

RODRIGUEZ PINA, Ramón Antonio  y  GUERRA AVILA, Edith. Conceptual maps and geo-references in business intelligence products and services . ACIMED [online]. 2008, vol.17, n.4. ISSN 1024-9435.

The relation between business intelligence and knowledge management is analyzed. The conceptual maps, their objectives, components, construction failures, as well as their main advantages for a significant learning are defined as intelligence products. Finally, the execution of an intelligence product is illustrated by using mapping and geo-reference techniques aimed at facilitating a substantial learning on the part of its users.

Palabras clave : Conceptual maps, geo-references; information products and services; business intelligence; trend analysis; knowledge management.

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