Abstract

RODRIGUEZ PINA, Ramón Antonio; MAS BASNUEVO, Anays; OCHOA AVILA, Migdely  and  QUEVEDO ABALLE, Yovanni. Mental mapping and business intelligence services. ACIMED [online]. 2008, vol.17, n.6. ISSN 1024-9435.

An exposition is made of the bases and results of the application of mental map techniques in group exercises for the design of business intelligence services, executed by professional consultants. The advantages of the use of maps to develop group work as tools that stimulate the participation and interaction among their members are described and supported. The cosmologic universe of mental maps is described from physical and neurological points of view, as well as its advantages, benefits and execution algorithms. Examples of specific cases are presented, always oriented to business intelligence services.

Keywords : Mental map; business intelligence services; conscience; informational competence.

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