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Revista Archivo Médico de Camagüey

versión On-line ISSN 1025-0255

Resumen

NAPOLES-VILLA, Ana Victoria  y  MARRERO-FORNARIS, Clara. Tools to identify the risks the design of the competencies for the marketers of medications. AMC [online]. 2019, vol.23, n.3, pp.300-308. ISSN 1025-0255.

Background:

management by competencies in organizations acquires a structural character linked to results, framed in different processes, which constitutes an alternative for improving the performance of human resources of drug companies that aspire to achieve excellent services.

Objective:

to design tools to identify the risks in the design of the competences of the human resources that work in medicine companies.

Development:

a study was carried out by a group of experts in human resources, which started from the valuations of the strategies, objectives, values, missions and policies that should be manifested in the implementation of the management by competencies, techniques such as the storm of ideas, interviews with executives of the drug company, expert method and the modal analysis of failures and their effects, the design of an algorithm was obtained for the arrest of failures in the process of identification of the competences and the instruments for the analysis qualitative and quantitative design failures.

Conclusions:

the design of tools for the detection and reduction of risks in the design of competency profiles is of great significance.

Palabras clave : PHARMACEUTICAL TRADE; DRUG LABELING; PROFESSIONAL COMPETENCE; DRUG DESIGN; EQUIPMENT SAFETY.

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