Abstract

KISELEVA, Irina; TRAMOVA, Aziza; TIMOFEEV, Alexander  and  SOROKINA, Marina. Risk management in online business. Universidad y Sociedad [online]. 2025, vol.17, n.1  Epub Feb 27, 2025. ISSN 2218-3620.

The article models the activities of Internet companies, whose primary goal is to conduct efficient business operations. Currently, there is a high demand for the services provided by Internet companies. However, the Internet faces significant challenges, such as the privacy and security of transmitted information, incomplete access to the network in parts of the world, and technical difficulties even in advanced systems. The article considers the directions of e-commerce, factors contributing to the effective implementation of business models, and the attractiveness of the Internet market. It addresses technological threats in online business, financial and legal aspects of risk management, and innovative approaches to risk management in e-commerce. The article evaluates the potential of using new Internet technologies in internal company processes and communications across various commercial activities. It discusses the risks faced by Internet companies and divides them into two groups: standard risks associated with any commercial business activity and specific threats unique to enterprises operating in a domain.

Keywords : companies; Information business; Online business; Business models; Risks.

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