Resumen

GONZALEZ ORTIZ, Yamila; ESTEBAN MINO, Juan  y  GONZALEZ SUAREZ, Erenio. Considerations about the business strategies in the Aguada de Pasajeros sugarcane industry. cen. az. [online]. 2015, vol.42, n.1, pp.61-71. ISSN 0253-5777.

The research: Considerations about the business strategies in the Aguada de Pasajeros sugarcane industry analyzes the environmental management during the transfer processes of technologies in agriculture and the role of the sustainable development in sugar cane cultivations.For this, it was used as the main materials and research methods the Historical - logical, the Analytical - exegetical, the comparative judicial, and as techniques the open observation, interview, questionnaire and as sample, the UBPC Viet Nam Heroico.The objective is to evaluate la environmental management and the alternatives of the sustainable development in the sugarcane production during the application of technologies. In order to fulfill the desired objective, several instruments of the environmental management were characterized: Education and the Territorial arrangement, analyzing the need of a sustainable environment in the agriculture processes and it was also analyzed the situation of the sustained agriculture related to the new technologies in Aguada de Pasajeros.The research offered a conclusion and a recommendation: The environmental   management in Aguada during the sugarcane production is not appropriate in order to have a sustainable development, and the latter, will be only fulfilled with the participation of the sample and it was recommended to take agreement among the enterprises, the communities with a right environmental management during the transfer of technologies, and in this way to guarantee a popular participation in order to have a sustainable agriculture in order to implement a contemporary environmental strategy suitable to the characteristics of the territory. 

Palabras clave : Environmental strategy; sustainable; sugarcane agriculture; arrangement; education.

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