Resumen

OLAZABAL ARRABAL, Maydelin Annerys; RODRIGUEZ MENDEZ, Vilda; COLLADO CARDOSO, Ernesto  y  RIO OLAZABAL, Liz Marian. Strategic use of cultural identity for women's economic empowerment in territorial development. Coodes [online]. 2025, vol.13, n.1  Epub 30-Abr-2025. ISSN 2310-340X.

The management of territorial development in Cuba promotes the mainstreaming of the gender approach in the interest of increasing the participation of women and men in equal conditions and position as active subjects of development. In the municipalities, the strategic analysis of the cultural component and its driving role towards these ends is still limited. The research assumes cultural identity as a local endogenous resource and proposed to identify ways of taking advantage of cultural identity in the local productive system as a factor of participation and empowerment of women in territorial development. Having established the theoretical and methodological bases of a two-stage procedure, qualitative and quantitative research methods and techniques were combined, including content analysis, surveys, simple classification variance and percentage index. Seven ways of taking advantage of cultural identity in the local productive system with different levels of relevance were recognized. Analysis criteria are provided for decision making regarding a cultural resource that, articulated with the gender approach to development, favor the projection of scenarios of participation and autonomy of women as active subjects of development, in accordance with the country's policy to promote territorial development and its commitments to the Sustainable Development Goals of the 2030 Agenda.

Palabras clave : cultural identity; gender approach to development; strategic planning; local development.

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