<?xml version="1.0" encoding="ISO-8859-1"?><article xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance">
<front>
<journal-meta>
<journal-id>2218-3620</journal-id>
<journal-title><![CDATA[Revista Universidad y Sociedad]]></journal-title>
<abbrev-journal-title><![CDATA[Universidad y Sociedad]]></abbrev-journal-title>
<issn>2218-3620</issn>
<publisher>
<publisher-name><![CDATA[Editorial "Universo Sur"]]></publisher-name>
</publisher>
</journal-meta>
<article-meta>
<article-id>S2218-36202021000500515</article-id>
<title-group>
<article-title xml:lang="es"><![CDATA[Estimación de la sostenibilidad del turismo en la provincia Pastaza, Ecuador]]></article-title>
<article-title xml:lang="en"><![CDATA[Estimation of the sustainability of tourism in the Pastaza province, Ecuador]]></article-title>
</title-group>
<contrib-group>
<contrib contrib-type="author">
<name>
<surname><![CDATA[Espín Ortiz]]></surname>
<given-names><![CDATA[Clímaco Geovani]]></given-names>
</name>
<xref ref-type="aff" rid="Aff"/>
</contrib>
<contrib contrib-type="author">
<name>
<surname><![CDATA[Rodríguez Rodríguez]]></surname>
<given-names><![CDATA[Julián Leoncio]]></given-names>
</name>
<xref ref-type="aff" rid="Aff"/>
</contrib>
</contrib-group>
<aff id="Af1">
<institution><![CDATA[,Universidad Estatal Amazónica  ]]></institution>
<addr-line><![CDATA[ ]]></addr-line>
<country>Ecuador</country>
</aff>
<aff id="Af2">
<institution><![CDATA[,Universidad de La Habana  ]]></institution>
<addr-line><![CDATA[ ]]></addr-line>
<country>Cuba</country>
</aff>
<pub-date pub-type="pub">
<day>00</day>
<month>10</month>
<year>2021</year>
</pub-date>
<pub-date pub-type="epub">
<day>00</day>
<month>10</month>
<year>2021</year>
</pub-date>
<volume>13</volume>
<numero>5</numero>
<fpage>515</fpage>
<lpage>525</lpage>
<copyright-statement/>
<copyright-year/>
<self-uri xlink:href="http://scielo.sld.cu/scielo.php?script=sci_arttext&amp;pid=S2218-36202021000500515&amp;lng=en&amp;nrm=iso"></self-uri><self-uri xlink:href="http://scielo.sld.cu/scielo.php?script=sci_abstract&amp;pid=S2218-36202021000500515&amp;lng=en&amp;nrm=iso"></self-uri><self-uri xlink:href="http://scielo.sld.cu/scielo.php?script=sci_pdf&amp;pid=S2218-36202021000500515&amp;lng=en&amp;nrm=iso"></self-uri><abstract abstract-type="short" xml:lang="es"><p><![CDATA[RESUMEN Los destinos turísticos que utilizan sus recursos naturales para el desarrollo turístico, deben concertar, entre los interesados de su localidad, las políticas y prácticas necesarias para gestionar, de manera sostenible, el desarrollo de las actividades del turismo en sus frágiles entornos naturales. Uno de los retos más trascendentales que enfrentan los responsables políticos y los gestores del turismo es determinar si la gestión turística cumple principios de sostenibilidad. El objetivo de la investigación es analizar el estado actual de la sostenibilidad turística en la provincia de Pastaza (Ecuador). Se utiliza una metodología mixta, que parte del análisis documental para determinar las variables afectadas por la actividad turística y su cuantificación a través de indicadores. A partir de 30 indicadores específicos para las dimensiones: sociocultural, económica y ambiental; que se agregan y ponderan para establecer un índice global como criterio de la sostenibilidad del turismo en la provincia; el cual contribuirá a implementar decisiones que permitan mejorar la eficiencia y la sostenibilidad de la gestión del turismo.]]></p></abstract>
<abstract abstract-type="short" xml:lang="en"><p><![CDATA[ABSTRACT Tourist destinations that use their natural resources for tourism development, must agree, among their local stakeholders, the policies and practices necessary to, sustainably manage, the development of tourism activities in their fragile natural environments. One of the most important challenges facing policy makers and tourism managers is determining whether tourism management meets sustainability principles. The objective of the research is to analyze the current state of tourism sustainability in the province of Pastaza (Ecuador). A mixed methodology is used, which starts from the documentary analysis to determine the variables affected by tourist activity and their quantification through indicators. From 30 specific indicators for the dimensions: sociocultural, economic and environmental; which are added and weighted to establish a global index as a criterion of the sustainability of tourism in the province; which will contribute to implement decisions that allow improving the efficiency and sustainability of tourism management.]]></p></abstract>
<kwd-group>
<kwd lng="es"><![CDATA[Indicadores]]></kwd>
<kwd lng="es"><![CDATA[turismo]]></kwd>
<kwd lng="es"><![CDATA[índice]]></kwd>
<kwd lng="es"><![CDATA[sostenibilidad]]></kwd>
<kwd lng="en"><![CDATA[Indicators]]></kwd>
<kwd lng="en"><![CDATA[tourism]]></kwd>
<kwd lng="en"><![CDATA[index]]></kwd>
<kwd lng="en"><![CDATA[sustainability]]></kwd>
</kwd-group>
</article-meta>
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