<?xml version="1.0" encoding="ISO-8859-1"?><article xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance">
<front>
<journal-meta>
<journal-id>2218-3620</journal-id>
<journal-title><![CDATA[Revista Universidad y Sociedad]]></journal-title>
<abbrev-journal-title><![CDATA[Universidad y Sociedad]]></abbrev-journal-title>
<issn>2218-3620</issn>
<publisher>
<publisher-name><![CDATA[Editorial "Universo Sur"]]></publisher-name>
</publisher>
</journal-meta>
<article-meta>
<article-id>S2218-36202020000200306</article-id>
<title-group>
<article-title xml:lang="es"><![CDATA[La lógica borrosa y su importancia en la búsqueda y recuperación de información en la web]]></article-title>
<article-title xml:lang="en"><![CDATA[Blurred logic and its importance in the search and retrieval of information on the web]]></article-title>
</title-group>
<contrib-group>
<contrib contrib-type="author">
<name>
<surname><![CDATA[Juca Maldonado]]></surname>
<given-names><![CDATA[Fernando]]></given-names>
</name>
<xref ref-type="aff" rid="Aff"/>
</contrib>
<contrib contrib-type="author">
<name>
<surname><![CDATA[García Saltos]]></surname>
<given-names><![CDATA[María Beatriz]]></given-names>
</name>
<xref ref-type="aff" rid="Aff"/>
</contrib>
<contrib contrib-type="author">
<name>
<surname><![CDATA[Carrión González]]></surname>
<given-names><![CDATA[Jorge]]></given-names>
</name>
<xref ref-type="aff" rid="Aff"/>
</contrib>
</contrib-group>
<aff id="Af1">
<institution><![CDATA[,Universidad Metropolitana  ]]></institution>
<addr-line><![CDATA[ ]]></addr-line>
<country>Ecuador</country>
</aff>
<pub-date pub-type="pub">
<day>00</day>
<month>06</month>
<year>2020</year>
</pub-date>
<pub-date pub-type="epub">
<day>00</day>
<month>06</month>
<year>2020</year>
</pub-date>
<volume>12</volume>
<numero>2</numero>
<fpage>306</fpage>
<lpage>311</lpage>
<copyright-statement/>
<copyright-year/>
<self-uri xlink:href="http://scielo.sld.cu/scielo.php?script=sci_arttext&amp;pid=S2218-36202020000200306&amp;lng=en&amp;nrm=iso"></self-uri><self-uri xlink:href="http://scielo.sld.cu/scielo.php?script=sci_abstract&amp;pid=S2218-36202020000200306&amp;lng=en&amp;nrm=iso"></self-uri><self-uri xlink:href="http://scielo.sld.cu/scielo.php?script=sci_pdf&amp;pid=S2218-36202020000200306&amp;lng=en&amp;nrm=iso"></self-uri><abstract abstract-type="short" xml:lang="es"><p><![CDATA[RESUMEN Una de las actividades más importantes en la web es la búsqueda de información, en ese sentido las grandes empresas de tecnología han implementado varias estrategias en vías de mejorar la experiencia del usuario, una de estas es aplicar lógica borrosa en el proceso dicho proceso. El presente trabajo es una exploración descriptiva del estado del arte de la aplicación de lógica borrosa en las búsqueda y recuperación de información en la internet a través de buscadores y metabuscadores. Se realiza un análisis cualitativo y heurístico de los datos más importantes y recientes, evaluando la situación actual y futura de la aplicación de esta tecnología computacional en buscadores y metabuscadores, concluyendo su importancia e influencia tanto en hardware como en software.]]></p></abstract>
<abstract abstract-type="short" xml:lang="en"><p><![CDATA[ABSTRACT One of the most important activities on the web is the search for information, in that sense the big technology companies have implemented several strategies in order to improve the user's experience, one of these is to apply fuzzy logic in the process. The present work is a descriptive exploration of the state of the art in the application of fuzzy logic in the search and retrieval of information on the Internet through search engines and meta-searches. A qualitative and heuristic analysis of the most important and recent data is made, evaluating the current and future situation of the application of this computer technology in search engines and meta-search engines, concluding its importance and influence in both hardware and software.]]></p></abstract>
<kwd-group>
<kwd lng="es"><![CDATA[Internet]]></kwd>
<kwd lng="es"><![CDATA[información]]></kwd>
<kwd lng="es"><![CDATA[lógica borrosa]]></kwd>
<kwd lng="es"><![CDATA[buscadores]]></kwd>
<kwd lng="es"><![CDATA[metabuscadores]]></kwd>
<kwd lng="en"><![CDATA[Internet]]></kwd>
<kwd lng="en"><![CDATA[information]]></kwd>
<kwd lng="en"><![CDATA[fuzzy logic]]></kwd>
<kwd lng="en"><![CDATA[search engines]]></kwd>
<kwd lng="en"><![CDATA[meta search engines]]></kwd>
</kwd-group>
</article-meta>
</front><back>
<ref-list>
<ref id="B1">
<nlm-citation citation-type="book">
<person-group person-group-type="author">
<name>
<surname><![CDATA[Bermúdez]]></surname>
<given-names><![CDATA[A.]]></given-names>
</name>
<name>
<surname><![CDATA[Barriga]]></surname>
<given-names><![CDATA[A.]]></given-names>
</name>
<name>
<surname><![CDATA[Baturone]]></surname>
<given-names><![CDATA[I.]]></given-names>
</name>
<name>
<surname><![CDATA[Sánchez]]></surname>
<given-names><![CDATA[S.]]></given-names>
</name>
</person-group>
<source><![CDATA[Logica difusa]]></source>
<year>2005</year>
<publisher-name><![CDATA[Instituto de Microelectrónica de Sevilla - Centro Nacional de Microelectrónica]]></publisher-name>
</nlm-citation>
</ref>
<ref id="B2">
<nlm-citation citation-type="">
<person-group person-group-type="author">
<name>
<surname><![CDATA[Cornella]]></surname>
<given-names><![CDATA[A.]]></given-names>
</name>
</person-group>
<source><![CDATA[Cómo sobrevivir a la infoxicación]]></source>
<year>1999</year>
</nlm-citation>
</ref>
<ref id="B3">
<nlm-citation citation-type="book">
<person-group person-group-type="author">
<name>
<surname><![CDATA[González Morcillo]]></surname>
<given-names><![CDATA[C.]]></given-names>
</name>
</person-group>
<source><![CDATA[Lógica Difusa, una introducción práctica]]></source>
<year>2011</year>
<publisher-name><![CDATA[Softcomputing]]></publisher-name>
</nlm-citation>
</ref>
<ref id="B4">
<nlm-citation citation-type="journal">
<person-group person-group-type="author">
<name>
<surname><![CDATA[Guzmán]]></surname>
<given-names><![CDATA[D.]]></given-names>
</name>
<name>
<surname><![CDATA[Castaño]]></surname>
<given-names><![CDATA[V. M.]]></given-names>
</name>
</person-group>
<article-title xml:lang=""><![CDATA[La Lógica difusa en ingeniería: Principios, aplicaciones y futuro]]></article-title>
<source><![CDATA[Ciencia y Tecnología]]></source>
<year>2006</year>
<volume>24</volume>
<numero>2</numero>
<issue>2</issue>
</nlm-citation>
</ref>
<ref id="B5">
<nlm-citation citation-type="book">
<person-group person-group-type="author">
<name>
<surname><![CDATA[Hernández]]></surname>
<given-names><![CDATA[A.]]></given-names>
</name>
</person-group>
<source><![CDATA[Internet parece enorme, pero hay menos de 1.000 millones de webs activas]]></source>
<year>2015</year>
<publisher-name><![CDATA[Eldiario.es.]]></publisher-name>
</nlm-citation>
</ref>
<ref id="B6">
<nlm-citation citation-type="book">
<person-group person-group-type="author">
<name>
<surname><![CDATA[Hewson]]></surname>
<given-names><![CDATA[C.]]></given-names>
</name>
<name>
<surname><![CDATA[Yule]]></surname>
<given-names><![CDATA[P.]]></given-names>
</name>
<name>
<surname><![CDATA[Laurent]]></surname>
<given-names><![CDATA[D.]]></given-names>
</name>
<name>
<surname><![CDATA[Vogel]]></surname>
<given-names><![CDATA[C.]]></given-names>
</name>
</person-group>
<source><![CDATA[Internet research methods: A practical guide for the social and behavioural sciences]]></source>
<year>2003</year>
<publisher-name><![CDATA[Sage]]></publisher-name>
</nlm-citation>
</ref>
<ref id="B7">
<nlm-citation citation-type="book">
<collab>Internet Live Stats</collab>
<source><![CDATA[Total number of websites in real time]]></source>
<year>2017</year>
<publisher-name><![CDATA[Internet Live Stats]]></publisher-name>
</nlm-citation>
</ref>
<ref id="B8">
<nlm-citation citation-type="book">
<person-group person-group-type="author">
<name>
<surname><![CDATA[León González]]></surname>
<given-names><![CDATA[J. L.]]></given-names>
</name>
<name>
<surname><![CDATA[Socorro Castro]]></surname>
<given-names><![CDATA[A. R.]]></given-names>
</name>
<name>
<surname><![CDATA[Espinoza Cordero]]></surname>
<given-names><![CDATA[C. X.]]></given-names>
</name>
</person-group>
<source><![CDATA[Uso de la información científica y tecnológica en la investigación y la innoivación]]></source>
<year>2017</year>
<publisher-name><![CDATA[Universo Sur]]></publisher-name>
</nlm-citation>
</ref>
<ref id="B9">
<nlm-citation citation-type="journal">
<person-group person-group-type="author">
<name>
<surname><![CDATA[Miller]]></surname>
<given-names><![CDATA[C.]]></given-names>
</name>
<name>
<surname><![CDATA[Bartlett]]></surname>
<given-names><![CDATA[J.]]></given-names>
</name>
</person-group>
<article-title xml:lang=""><![CDATA[&#8220;Digital fluency&#8221;: towards young people&#8217;s critical use of the internet]]></article-title>
<source><![CDATA[Journal of Information Literacy]]></source>
<year>2012</year>
<volume>6</volume>
<numero>2</numero>
<issue>2</issue>
<page-range>35-55</page-range></nlm-citation>
</ref>
<ref id="B10">
<nlm-citation citation-type="journal">
<person-group person-group-type="author">
<name>
<surname><![CDATA[Nikravesh]]></surname>
<given-names><![CDATA[M.]]></given-names>
</name>
<name>
<surname><![CDATA[Loia]]></surname>
<given-names><![CDATA[V.]]></given-names>
</name>
<name>
<surname><![CDATA[Azvine]]></surname>
<given-names><![CDATA[B.]]></given-names>
</name>
</person-group>
<article-title xml:lang=""><![CDATA[Fuzzy logic and the Internet (FLINT): Internet, World Wide Web, and search engines]]></article-title>
<source><![CDATA[Soft Computing - A Fusion of Foundations, Methodologies and Applications]]></source>
<year>2002</year>
<volume>6</volume>
<numero>5</numero>
<issue>5</issue>
<page-range>287-99</page-range></nlm-citation>
</ref>
<ref id="B11">
<nlm-citation citation-type="journal">
<person-group person-group-type="author">
<name>
<surname><![CDATA[Olivas]]></surname>
<given-names><![CDATA[J. A.]]></given-names>
</name>
</person-group>
<article-title xml:lang=""><![CDATA[Las técnicas de Soft Computing y el futuro de Internet]]></article-title>
<source><![CDATA[ÁGORA - Papeles de Filosofía]]></source>
<year>2005</year>
<volume>24</volume>
<numero>2</numero>
<issue>2</issue>
<page-range>117-27</page-range></nlm-citation>
</ref>
<ref id="B12">
<nlm-citation citation-type="journal">
<person-group person-group-type="author">
<name>
<surname><![CDATA[Piñeiros]]></surname>
<given-names><![CDATA[C.]]></given-names>
</name>
<name>
<surname><![CDATA[Gutiérrez]]></surname>
<given-names><![CDATA[L. M.]]></given-names>
</name>
<name>
<surname><![CDATA[Gómez Díaz]]></surname>
<given-names><![CDATA[J.]]></given-names>
</name>
<name>
<surname><![CDATA[Pérez]]></surname>
<given-names><![CDATA[A. M.]]></given-names>
</name>
<name>
<surname><![CDATA[Salgado Cardona]]></surname>
<given-names><![CDATA[A.]]></given-names>
</name>
<name>
<surname><![CDATA[Mora]]></surname>
<given-names><![CDATA[M. L.]]></given-names>
</name>
<name>
<surname><![CDATA[Grijalva]]></surname>
<given-names><![CDATA[N.]]></given-names>
</name>
<name>
<surname><![CDATA[Estrada]]></surname>
<given-names><![CDATA[J.]]></given-names>
</name>
<name>
<surname><![CDATA[Ramírez]]></surname>
<given-names><![CDATA[M. J.]]></given-names>
</name>
</person-group>
<article-title xml:lang=""><![CDATA[Credibilidad percibida del periodismo a través de la Internet]]></article-title>
<source><![CDATA[Revista Diversitas-Perspectivas en Psicología]]></source>
<year>2011</year>
<volume>7</volume>
<numero>2</numero>
<issue>2</issue>
<page-range>225-38</page-range></nlm-citation>
</ref>
<ref id="B13">
<nlm-citation citation-type="book">
<person-group person-group-type="author">
<name>
<surname><![CDATA[Ruiz Morilla]]></surname>
<given-names><![CDATA[J. J.]]></given-names>
</name>
</person-group>
<source><![CDATA[Polirepresentación de consultas borrosas para la extracción masiva de documentos en Internet 5 de Febrero de 2016]]></source>
<year>2016</year>
<publisher-name><![CDATA[Universidad de Castilla La Mancha]]></publisher-name>
</nlm-citation>
</ref>
<ref id="B14">
<nlm-citation citation-type="journal">
<person-group person-group-type="author">
<name>
<surname><![CDATA[Zadeh]]></surname>
<given-names><![CDATA[L. A.]]></given-names>
</name>
</person-group>
<article-title xml:lang=""><![CDATA[Outline of a new approach to the analysis of complex systems and decision processes]]></article-title>
<source><![CDATA[Systems, Man and Cybernetics, IEEE Transactions on]]></source>
<year>1973</year>
<numero>1</numero>
<issue>1</issue>
<page-range>28-44</page-range></nlm-citation>
</ref>
</ref-list>
</back>
</article>
