<?xml version="1.0" encoding="ISO-8859-1"?><article xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance">
<front>
<journal-meta>
<journal-id>2218-3620</journal-id>
<journal-title><![CDATA[Revista Universidad y Sociedad]]></journal-title>
<abbrev-journal-title><![CDATA[Universidad y Sociedad]]></abbrev-journal-title>
<issn>2218-3620</issn>
<publisher>
<publisher-name><![CDATA[Editorial "Universo Sur"]]></publisher-name>
</publisher>
</journal-meta>
<article-meta>
<article-id>S2218-36202021000600083</article-id>
<title-group>
<article-title xml:lang="en"><![CDATA[Research of communication as a sign process at the semantic and biocognitive levels]]></article-title>
<article-title xml:lang="es"><![CDATA[Investigación de la comunicación como proceso de señales a nivel semántico y biocognitivo]]></article-title>
</title-group>
<contrib-group>
<contrib contrib-type="author">
<name>
<surname><![CDATA[Pesina]]></surname>
<given-names><![CDATA[Svetlana A.]]></given-names>
</name>
<xref ref-type="aff" rid="Aff"/>
</contrib>
<contrib contrib-type="author">
<name>
<surname><![CDATA[Antropova]]></surname>
<given-names><![CDATA[Ludmila I.]]></given-names>
</name>
<xref ref-type="aff" rid="Aff"/>
</contrib>
<contrib contrib-type="author">
<name>
<surname><![CDATA[Yusupova]]></surname>
<given-names><![CDATA[Lyalya G.]]></given-names>
</name>
<xref ref-type="aff" rid="Aff"/>
</contrib>
<contrib contrib-type="author">
<name>
<surname><![CDATA[Zalavina]]></surname>
<given-names><![CDATA[Tatyana Y.]]></given-names>
</name>
<xref ref-type="aff" rid="Aff"/>
</contrib>
<contrib contrib-type="author">
<name>
<surname><![CDATA[Pustovoitova]]></surname>
<given-names><![CDATA[Olga V.]]></given-names>
</name>
<xref ref-type="aff" rid="Aff"/>
</contrib>
<contrib contrib-type="author">
<name>
<surname><![CDATA[Terenteva]]></surname>
<given-names><![CDATA[Nina G.]]></given-names>
</name>
<xref ref-type="aff" rid="Aff"/>
</contrib>
</contrib-group>
<aff id="Af1">
<institution><![CDATA[,Nosov Magnitogorsk State Technical University  ]]></institution>
<addr-line><![CDATA[ Magnitogorsk]]></addr-line>
<country>Russia</country>
</aff>
<aff id="Af2">
<institution><![CDATA[,Ural State Mining University  ]]></institution>
<addr-line><![CDATA[ Yekaterinburg]]></addr-line>
<country>Russia</country>
</aff>
<pub-date pub-type="pub">
<day>00</day>
<month>12</month>
<year>2021</year>
</pub-date>
<pub-date pub-type="epub">
<day>00</day>
<month>12</month>
<year>2021</year>
</pub-date>
<volume>13</volume>
<numero>6</numero>
<fpage>83</fpage>
<lpage>88</lpage>
<copyright-statement/>
<copyright-year/>
<self-uri xlink:href="http://scielo.sld.cu/scielo.php?script=sci_arttext&amp;pid=S2218-36202021000600083&amp;lng=en&amp;nrm=iso"></self-uri><self-uri xlink:href="http://scielo.sld.cu/scielo.php?script=sci_abstract&amp;pid=S2218-36202021000600083&amp;lng=en&amp;nrm=iso"></self-uri><self-uri xlink:href="http://scielo.sld.cu/scielo.php?script=sci_pdf&amp;pid=S2218-36202021000600083&amp;lng=en&amp;nrm=iso"></self-uri><abstract abstract-type="short" xml:lang="en"><p><![CDATA[ABSTRACT The article attempts to describe the way of storing and functioning of meanings of polysemous words in the linguistic lexicon. It presents mechanisms that provide quick access to lexemes with no need for scanning lists of meanings. The process of communication is described from cognitive viewpoints, from the point of view of the impossibility of literal transmission of information. It is shown that in the process of communication there is no transfer of information or thought through language, since the listener alone creates information, lowering uncertainty via interactions in their own communicative area. The hypothesis has been advanced that the use of a lexical invariant as the meaning core of the word allows in the process of communication to carry out an effective search and embedding of metaphorical meanings in the context of utterances. The lexical invariant acts as a general cognitive model of perception and understanding of outward things, and at the neurobiological level it leads to the build-up of new neural connections. The paper presents the results of invariant-component analysis on the definition of lexical invariants. Such formations play the role of effective substitutes for the entire content of a concept or meaning, relieving consciousness from the necessity to scan the entire spectrum of meanings and their images, confirming the principle of linguistic economy.]]></p></abstract>
<abstract abstract-type="short" xml:lang="es"><p><![CDATA[RESUMEN El artículo intenta describir la forma de almacenamiento y funcionamiento de los significados de las palabras polisémicas en el léxico lingüístico. Presenta mecanismos que brindan acceso rápido a lexemas sin necesidad de escanear listas de significados. El proceso de comunicación se describe desde puntos de vista cognitivos, desde el punto de vista de la imposibilidad de transmisión literal de información. Se muestra que en el proceso de comunicación no hay transferencia de información o pensamiento a través del lenguaje, ya que solo el oyente genera información, bajando la incertidumbre a través de interacciones en su propia área comunicativa. Se ha planteado la hipótesis de que el uso de un invariante léxico como núcleo de significado de la palabra permite en el proceso de comunicación llevar a cabo una búsqueda efectiva e incrustación de significados metafóricos en el contexto de los enunciados. El invariante léxico actúa como un modelo cognitivo general de percepción y comprensión de las cosas externas y, a nivel neurobiológico, conduce a la creación de nuevas conexiones neuronales. El artículo presenta los resultados del análisis de componentes invariantes sobre la definición de invariantes léxicos. Tales formaciones desempeñan el papel de sustitutos efectivos de todo el contenido de un concepto o significado, liberando a la conciencia de la necesidad de explorar todo el espectro de significados y sus imágenes, confirmando el principio de economía lingüística.]]></p></abstract>
<kwd-group>
<kwd lng="en"><![CDATA[Communicative process]]></kwd>
<kwd lng="en"><![CDATA[cognitive linguistics]]></kwd>
<kwd lng="en"><![CDATA[linguistic sign]]></kwd>
<kwd lng="en"><![CDATA[meaning]]></kwd>
<kwd lng="en"><![CDATA[polysemantic word]]></kwd>
<kwd lng="es"><![CDATA[Proceso comunicativo]]></kwd>
<kwd lng="es"><![CDATA[lingüística cognitiva]]></kwd>
<kwd lng="es"><![CDATA[signo linguístico]]></kwd>
<kwd lng="es"><![CDATA[significado]]></kwd>
<kwd lng="es"><![CDATA[palabra polisemántica]]></kwd>
</kwd-group>
</article-meta>
</front><back>
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