<?xml version="1.0" encoding="ISO-8859-1"?><article xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance">
<front>
<journal-meta>
<journal-id>2218-3620</journal-id>
<journal-title><![CDATA[Revista Universidad y Sociedad]]></journal-title>
<abbrev-journal-title><![CDATA[Universidad y Sociedad]]></abbrev-journal-title>
<issn>2218-3620</issn>
<publisher>
<publisher-name><![CDATA[Editorial "Universo Sur"]]></publisher-name>
</publisher>
</journal-meta>
<article-meta>
<article-id>S2218-36202024000200046</article-id>
<title-group>
<article-title xml:lang="en"><![CDATA[Protection of intangible cultural heritage and cultural analysis]]></article-title>
<article-title xml:lang="es"><![CDATA[Protección del patrimonio cultural inmaterial y análisis cultural]]></article-title>
</title-group>
<contrib-group>
<contrib contrib-type="author">
<name>
<surname><![CDATA[Minakhanim Rafiq]]></surname>
<given-names><![CDATA[Asadova]]></given-names>
</name>
<xref ref-type="aff" rid="Aff"/>
</contrib>
</contrib-group>
<aff id="Af1">
<institution><![CDATA[,Azerbaijan Tourism and Management University  ]]></institution>
<addr-line><![CDATA[ ]]></addr-line>
<country>Azerbaijan</country>
</aff>
<pub-date pub-type="pub">
<day>00</day>
<month>04</month>
<year>2024</year>
</pub-date>
<pub-date pub-type="epub">
<day>00</day>
<month>04</month>
<year>2024</year>
</pub-date>
<volume>16</volume>
<numero>2</numero>
<fpage>46</fpage>
<lpage>51</lpage>
<copyright-statement/>
<copyright-year/>
<self-uri xlink:href="http://scielo.sld.cu/scielo.php?script=sci_arttext&amp;pid=S2218-36202024000200046&amp;lng=en&amp;nrm=iso"></self-uri><self-uri xlink:href="http://scielo.sld.cu/scielo.php?script=sci_abstract&amp;pid=S2218-36202024000200046&amp;lng=en&amp;nrm=iso"></self-uri><self-uri xlink:href="http://scielo.sld.cu/scielo.php?script=sci_pdf&amp;pid=S2218-36202024000200046&amp;lng=en&amp;nrm=iso"></self-uri><abstract abstract-type="short" xml:lang="en"><p><![CDATA[ABSTRACT Our rich intangible cultural heritage, folklore, and traditional knowledge thrive as living traditions that evolve and transmit intergenerationally, not fading relics of the past. They manifest our history while shaping the future - today&#8217;s traditions progress from our past, just as today&#8217;s advances will become tomorrow&#8217;s traditions. As philosopher Friedrich von Hayek elucidated, traditions organically arise in a locality, becoming invaluable resources constituting national wealth. Consequently, communities and nations with abundant cultural riches increasingly demand safeguarding these creative traditions and knowledge systems. Considering the above, this article examines intangible cultural heritage and cultural analysis. The academic exploration delved into multifaceted dimensions of the phenomena aiming to unravel complexities surrounding intangible cultural heritage conservation. Overall, it was found that vibrant intangible heritage, being locally rooted and evolving, calls for nuanced, adaptive safeguarding approaches rather than fixation in some static envisioning of tradition - the continuum between past and future necessitates careful negotiation.]]></p></abstract>
<abstract abstract-type="short" xml:lang="es"><p><![CDATA[RESUMEN El rico patrimonio cultural inmaterial, folclore y conocimientos tradicionales prosperan como tradiciones vivas que evolucionan y se transmiten intergeneracionalmente, no como reliquias del pasado que se desvanecen. Manifiestan nuestra historia al mismo tiempo que dan forma al futuro: las tradiciones de hoy provienen de nuestro pasado, de la misma manera que los avances de hoy se convertirán en las tradiciones del mañana. Como aclaró el filósofo Friedrich von Hayek, las tradiciones surgen orgánicamente en una localidad y se convierten en recursos invaluables que constituyen la riqueza nacional. En consecuencia, las comunidades y naciones con abundantes riquezas culturales exigen cada vez más salvaguardar estas tradiciones creativas y sistemas de conocimiento. Teniendo en cuenta lo anterior, este artículo examina el patrimonio cultural inmaterial y el análisis cultural. La exploración académica profundizó en las dimensiones multifacéticas de los fenómenos con el objetivo de desentrañar las complejidades que rodean la conservación del patrimonio cultural inmaterial. En general, se encontró que el vibrante patrimonio intangible, al estar arraigado localmente y en evolución, requiere enfoques de salvaguardia matizados y adaptativos en lugar de fijación en alguna visión estática de la tradición: la continuidad entre el pasado y el futuro requiere una negociación cuidadosa.]]></p></abstract>
<kwd-group>
<kwd lng="en"><![CDATA[Intangible cultural heritage]]></kwd>
<kwd lng="en"><![CDATA[UNESCO]]></kwd>
<kwd lng="en"><![CDATA[Treaty]]></kwd>
<kwd lng="en"><![CDATA[Cultural analysis]]></kwd>
<kwd lng="es"><![CDATA[Patrimonio cultural inmaterial]]></kwd>
<kwd lng="es"><![CDATA[UNESCO]]></kwd>
<kwd lng="es"><![CDATA[tratado]]></kwd>
<kwd lng="es"><![CDATA[análisis cultural]]></kwd>
</kwd-group>
</article-meta>
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