<?xml version="1.0" encoding="ISO-8859-1"?><article xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance">
<front>
<journal-meta>
<journal-id>2308-3042</journal-id>
<journal-title><![CDATA[Referencia Pedagógica]]></journal-title>
<abbrev-journal-title><![CDATA[RP]]></abbrev-journal-title>
<issn>2308-3042</issn>
<publisher>
<publisher-name><![CDATA[Universidad Tecnológica de La Habana "José Antonio Echeverría", Cujae. Centro de Referencia para la Educación de Avanzada (CREA)]]></publisher-name>
</publisher>
</journal-meta>
<article-meta>
<article-id>S2308-30422024000100074</article-id>
<title-group>
<article-title xml:lang="es"><![CDATA[Habilidades blandas en la gestión del talento humano. Propuesta de un plan de mejoras en el Seguro Social de Salud del Perú]]></article-title>
<article-title xml:lang="en"><![CDATA[Soft skills in human talent management. Proposal for an improvement plan in the Peruvian Social Health Insurance]]></article-title>
</title-group>
<contrib-group>
<contrib contrib-type="author">
<name>
<surname><![CDATA[Tafur Sánchez]]></surname>
<given-names><![CDATA[Jessica Massiel]]></given-names>
</name>
<xref ref-type="aff" rid="Aff"/>
</contrib>
<contrib contrib-type="author">
<name>
<surname><![CDATA[Cayaca Diaz]]></surname>
<given-names><![CDATA[Mixci Edith]]></given-names>
</name>
<xref ref-type="aff" rid="Aff"/>
</contrib>
</contrib-group>
<aff id="Af1">
<institution><![CDATA[,Universidad César Vallejo  ]]></institution>
<addr-line><![CDATA[ ]]></addr-line>
<country>Peru</country>
</aff>
<pub-date pub-type="pub">
<day>00</day>
<month>04</month>
<year>2024</year>
</pub-date>
<pub-date pub-type="epub">
<day>00</day>
<month>04</month>
<year>2024</year>
</pub-date>
<volume>12</volume>
<numero>1</numero>
<fpage>74</fpage>
<lpage>85</lpage>
<copyright-statement/>
<copyright-year/>
<self-uri xlink:href="http://scielo.sld.cu/scielo.php?script=sci_arttext&amp;pid=S2308-30422024000100074&amp;lng=en&amp;nrm=iso"></self-uri><self-uri xlink:href="http://scielo.sld.cu/scielo.php?script=sci_abstract&amp;pid=S2308-30422024000100074&amp;lng=en&amp;nrm=iso"></self-uri><self-uri xlink:href="http://scielo.sld.cu/scielo.php?script=sci_pdf&amp;pid=S2308-30422024000100074&amp;lng=en&amp;nrm=iso"></self-uri><abstract abstract-type="short" xml:lang="es"><p><![CDATA[Resumen Gestionar de manera efectiva el talento humano en el Seguro Social de Salud (EsSalud) requiere de estrategias que atienda esta problemática, por ello es muy necesario implementar programa de desarrollo profesional, políticas de reconocimiento y retención, así como promover de manera constante una comunicación efectiva entre jerárquicos y trabajadores. El objetivo del estudio fue proponer un plan de mejora basado en habilidades blandas para la gestión del talento humano en EsSalud de Lambayeque. Se aplicó un enfoque cuantitativo y de diseño descriptivo propositivo. Se encontró a un 39,7% con nivel deficiente, seguido de un 35,6% con nivel moderado y un 24,7% con nivel eficiente, demostrándose que la mayoría del personal asistencial y administrativo carecía de efectividad en la gestión del talento humano. Se propuso un plan basado en habilidades blandas que estuvo validado por tres expertos.]]></p></abstract>
<abstract abstract-type="short" xml:lang="en"><p><![CDATA[Abstract Effectively managing human talent in the Social Health Insurance (EsSalud) requires strategies to address this problem, which is why it is very necessary to implement professional development programs, recognition and retention policies, as well as to constantly promote effective communication between managers and workers. The objective of the study was to propose an improvement plan based on soft skills for human talent management in EsSalud de Lambayeque. A quantitative approach and a descriptive propositional design were applied. We found 39.7% with a deficient level, followed by 35.6% with a moderate level and 24.7% with an efficient level, demonstrating that most of the health care and administrative personnel lacked effectiveness in human talent management. A plan based on soft skills was proposed and validated by three experts.]]></p></abstract>
<kwd-group>
<kwd lng="es"><![CDATA[Plan de mejora]]></kwd>
<kwd lng="es"><![CDATA[habilidades blandas]]></kwd>
<kwd lng="es"><![CDATA[gestión]]></kwd>
<kwd lng="es"><![CDATA[talento humano]]></kwd>
<kwd lng="en"><![CDATA[Improvement plan]]></kwd>
<kwd lng="en"><![CDATA[soft skills]]></kwd>
<kwd lng="en"><![CDATA[management]]></kwd>
<kwd lng="en"><![CDATA[human talent]]></kwd>
</kwd-group>
</article-meta>
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