Abstract

RODRIGUEZ SOSA, Shamilka. Keys for Communication Management in Territorial Development Processes. Estudios del Desarrollo Social [online]. 2021, vol.9, n.1  Epub Apr 01, 2021. ISSN 2308-0132.

Communication in support of development is conceived, occasionally, from its most instrumental and operational side. Communication management for territorial development is based on conceptual issues that provide relevant elements for the analysis and understanding of this category. This being the case, it becomes necessary to look at terms such as: management; communication; communicative interactions; local actors; development; territory; social capital; culture; social identity and participation, which will help to show more clearly the contribution of communication management to development processes in municipalities.

Keywords : local actors; communication; development; territorial management.

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