Abstract

XIMENA HOLGADO, Andrea. New media narratives and meaning disputes. ARCIC [online]. 2020, vol.9, n.22, pp. 53-59.  Epub June 24, 2020. ISSN 2411-9970.

Its objectives are: to analyze the political-ideological strategies of communicational technologies of international corporations, to review the paradigms on discourses, subjectivity and the media, to describe the power of media discourses on new technologies and social networks, and to open debates on necessary strategies to face the political, cultural and social objective of communicational corporations.

Keywords : Communication; social subjectivity; technologies; media; social discourse.

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