Abstract

CHICO PEREZ, José Alfredo et al. Automating School-to-Parent Communication: An Innovative Approach Using Digital Tools and Social Media to Optimize the Management of Behavioral and Academic Performance Reports. RCCI [online]. 2024, vol.18, n.4  Epub Dec 01, 2024. ISSN 2227-1899.

This article presents the results of implementing an automated school-to-parent communication system designed to improve academic and behavioral tracking of students in educational institutions. This system utilizes digital tools and social media, such as the WhatsApp API, along with development technologies like Laravel and ReactJS, to facilitate the management of academic and behavioral reports. Traditional methods, such as printed reports and emails, present significant limitations, motivating the creation of a platform that enables real-time information delivery and continuous feedback between parents and teachers. The implementation of this system has demonstrated notable benefits, including a 30% increase in administrative efficiency, a 45% improvement in parental engagement, and an optimization of teachers’ time, allowing them to focus more on pedagogical activities. This project not only optimizes educational communication but also contributes to students' holistic development by actively involving parents in their formative process.

Keywords : educational automation; school-to-parent communication; academic reports; social media in education; real-time notifications; holistic student development.